DISSH

DISSH hired me to conduct a comprehensive trend and competitor report on Pre-Fall and Fall NYFW 2024. Using industry tools, I identified key colors, shapes, fabrications, silhouettes, and detailing. My analysis focused on trans-seasonal knitwear (sets, jumpers, and dresses), seasonal jackets (blazers and coats), and soft wovens (dresses and sets across all fabrics).

I incorporated street style insights to showcase how the DISSH customer would wear these trends. The final presentation featured mood boards, runway references, and competitor deep dives, translating these insights into a cohesive, market-ready collection.